CRM Solutions for the Pharmaceutical Industry

Decision-Easy, developed by Rektec Information Technology Co., Ltd., is a state - of - the - art CRM solution for the life science industry. With over 15 years of experience in the large health sector, it empowers pharmaceutical and healthcare firms to digitalize their marketing strategies.

1. Extensive Application Suite 1.1 Eight Cloud - Based Applications Decision-Easy provides eight cloud - based apps: Sales, Flow, Marketing, Data, Performance, Commerce, Partner, and Expense Clouds. These can be customized to fit different marketing models. They cover all marketing aspects, from sales process management to expense control. For example, the SFE (Sales Force Effectiveness) solution uses data analytics to boost sales force efficiency, optimize resource allocation, and set accurate sales targets. 1.2 Specialized Industry Solutions The platform offers various industry - specific solutions. The AI 智能流向管理 solution, in particular, makes innovative use of Microsoft Azure. By integrating with Azure's machine learning and data processing services, it conducts multi - dimensional flow analysis. It collects and processes large amounts of data through methods like DDI direct connection and FTP upload. Azure's AI algorithms are used for data cleaning, performance calculation, and customer matching, helping pharma companies with sales and inventory decisions.
2. Harnessing Microsoft Azure 2.1 AI - Enabled Intelligence Integrated with Azure OpenAI, Decision-Easy brings intelligence to its platform. It embeds intelligent knowledge bases updated with the latest industry data. The marketing and customer service 智能助手 can answer complex queries in real - time. The 智能 BI application provides in - depth data analysis and visualization, enabling data - driven decision - making. 2.2 Strengthened Data Security In the pharma industry, data security is crucial. Microsoft Azure offers a secure infrastructure, and Decision-Easy uses its features like data encryption and access control. This protects sensitive data and ensures compliance with industry regulations, reassuring customers.
3. Platform Advantages 3.1 Efficient SaaS Model Decision-Easy's SaaS model allows for quick deployment and implementation, eliminating the need for complex on - premise setups. It also gets regular updates to keep up with industry changes. 3.2 Smart Decision - Making Tools Combining Decision-Easy's analytics with Azure's machine learning, the platform offers strong decision - making support. In the SFA 商机管理 solution, marketers can analyze market trends and customer behavior, predict sales opportunities, and optimize marketing campaigns. This helps pharma companies succeed in a competitive market.
4. Customer - Focused Service Decision-Easy has a team of over 800 professionals offering a customer success system. They work with customers to understand needs, provide training, and offer ongoing support, ensuring customers get the most out of the solution.

In summary, Decision-Easy, with the help of Microsoft Azure, offers a comprehensive, intelligent, and secure CRM solution for the pharma industry. It meets the diverse needs of pharmaceutical and healthcare enterprises, driving marketing digitalization and business growth.